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Originally Posted by csv8
Hindsight is wonderful!! but FG2, Ecoboost and LPG should have been out a year ago. Advertising should ramp up a notch or too. No more mr nice guy. Really hit the hybrids with the better economy ad etc..or its farewell Falcon hello Taurus
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I agree.
The problem is many things have changed to cause delays in some of these. Eg Tdi Terry was canned when Gorman took over and perol turbo brought out, tdi was due back around '06 (?), V6 was R&D's to replace local I6 meaning lilpg development was halted on I6 and not started yet on V6, then MB joins and V6 dropped, Geelong engine given a reprieve from closure and Falcon goes back to I6. Thus LiLPG program is restarted and now way behing original schedule plus some technical issues surfaced causing delay. Then Ford US makes an edict that ecoboost 4cyl must be used in all variants across the globe so Falcon program is announced when local Focus production is canned. And if I got that all right it's a mess of a situation at best. I didn't even mention wagon or lwb variants also being killed off.
I'm very fortunate to own and drive the best product Ford Australia has ever built in this country. The men and women who designed it did so on a budget that would cause laughter in a German car company as they joke and say
"you do mean thats the powertrain budget only for 4 cyl models of our 5 engine range ... The problem is not enough Australians even consider it when shopping. Ford Aust doesn't have the latent loyalty of Holden and never will so just building the better car doesn't work. Hopefully the new Terry changes the "fuel guzzler image" which will filter down to Falcon. The new advertising bill-boards are specifically targetting this and as we know perception is difficult to break unless you go on the front foot and shout it out until you cause headaches. It's time to release the moths from the corporate wallet and spend big on marketing...
for the whole range, regularly and consistantly....
From the moment my father brought home a brand new XW Falcon 500 wagon until when I suprised my wife when I brought home a G6ET (she expected a G6E) I've had Ford blood in my veins. It will be my preferred brand of choice regardless of who I know that works there (it does help though
) and maybe this is the shock-treatment that was needed.