Carsales have no new Ranger listings.

naddis01 · 18-10-2018, 09:53 AM

So lately while browsing Carsales, as I regularly do, I noticed that there are basically no listings for MkIII Rangers other than Carsales generated ones. A few weeks ago there would have been over 100 for new MkIII dual cab 4x4 in 3.2 or 2.0 and that number seemed to be growing as more became available. However now, there are about 5 or 6 'used' ones and the rest are Carsales generated ones. Does anyone know why no new MkIII Rangers are being listed?

happyrock · 18-10-2018, 10:45 AM

ford are following other vehicle manufacturers and banning dealers advertising new or demonstrator vehicles on third party websites to stop price shoppers. this should allow dealers to retain a better margin as the consumer cant simply shop on price alone. long term it will build value into the brand again. check other manufacturers,they are all going this way.

b0son · 18-10-2018, 03:12 PM

Quote:

Originally Posted by happyrock

ford are following other vehicle manufacturers and banning dealers advertising new or demonstrator vehicles on third party websites to stop price shoppers. this should allow dealers to retain a better margin as the consumer cant simply shop on price alone. long term it will build value into the brand again. check other manufacturers,they are all going this way.

as long as they advertise what stock they do have on their own site, so be it. its when they don't even have an up to date inventory on their own page, I wont call let alone make the trip. if they cant be bothered, neither can I.

Big_Daz · 18-10-2018, 03:52 PM

Quote:

Originally Posted by happyrock

ford are following other vehicle manufacturers and banning dealers advertising new or demonstrator vehicles on third party websites to stop price shoppers. this should allow dealers to retain a better margin as the consumer cant simply shop on price alone. long term it will build value into the brand again. check other manufacturers,they are all going this way.

Not to mention the fact that Car Sales charges a fee (I think its something like $75, but I could be wrong) for every enquiry they get through carsales...

**anobserver** · 21-10-2018, 09:33 PM

Quote:

Originally Posted by Big_Daz

Not to mention the fact that Car Sales charges a fee (I think its something like $75, but I could be wrong) for every enquiry they get through carsales...

Carsguide, ftw. They list the (dealer/seller) location and contact details.

The salesmen I've recently talked to aren't that impressed with carsales. They are very aware it's costing them for each referral.

BENT_8 · 22-10-2018, 10:43 AM

Quote:

Originally Posted by anobserver

The salesmen I've recently talked to aren't that impressed with carsales. They are very aware it's costing them for each referral.

This has been part of the carsales model for as long as i remember with many ads stating not to make enquiries unless your serious about the vehicle so i doubt it is the reason a heap of dealer ads have come down i n the last fortnight.
The demo Raptor i listed at Rebel Ford in the Raptor thread isnt even listed on Rebels site anymore, neither are the others on their respective dealer sites but the Raptor at Rebels is still sitting on ramps on the yard,..

Do you think they took them ads down because it was costing them money?

deesun · 22-10-2018, 11:48 AM

Quote:

Originally Posted by anobserver

Carsguide, ftw. They list the (dealer/seller) location and contact details.

The salesmen I've recently talked to aren't that impressed with carsales. They are very aware it's costing them for each referral.

Do enough research on the CS site and you can find out who the dealer is and phone them direct. I do if I can.

Dr Smith · 18-10-2018, 02:02 PM

Than maybe importers should open up the stock listings to public browsing so that we can check colours, specs/options fitted etc...and just list a drive-away price.

mike_nofx · 21-10-2018, 08:55 PM

So in other words, a way to make us, the consumer, pay more. Thankyou Ford!

Vesper Martini · 22-10-2018, 11:56 AM

Just about every other industry had their margins cut by online sales, sounds like the auto industry have only just figured this out.

mike_nofx · 22-10-2018, 01:12 PM

You’d think the fact that new car sales are dropping, manufacturers would be trying to entice more buyers and make it easier to search what’s for sale.

**Professor Farnsworth** · 22-10-2018, 02:58 PM

Along with the carsales situation, which is quite accurate, I've also been told from a reliable source there is a stop-ship on Rangers at the moment due to issues with the 10R80 in that particular application.

**GO FURTHER** · 22-10-2018, 06:18 PM

So if they are not advertising Rangers on Carsales to stop consumers shopping for the lowest price... Why are they still advertising Mustangs on Carsales?

**Professor Farnsworth** · 22-10-2018, 06:27 PM

Not many though, and most of them aren't real anyway

GT450 · 23-10-2018, 09:23 AM

The dealers took nearly all the new cars off carsales and only used ones seem to be there now. If you want a new Ford of any description you need to check dealer by dealer. Only the generic ads seem to be on there now with no way of knowing which dealer they maybe attached to and no pictures of the real cars they supposedly represent.

naddis01 · 27-10-2018, 09:15 PM

As mentioned above its not just the Rangers. I just looked again and now now appears that all new Ford ads have been taken off Carsales other than the Carsales generated ones. Carsguide is the same. No new Ford vehicles other than F series.

**pwr4ce** · 27-10-2018, 09:40 PM

Quote:

Originally Posted by naddis01

As mentioned above its not just the Rangers. I just looked again and now now appears that all new Ford ads have been taken off Carsales other than the Carsales generated ones. Carsguide is the same. No new Ford vehicles other than F series.

Yes - I confirmed this with my local dealer yesterday. Tells me that it was hurting their business competing with the lowest prices on offer with Carsales. Tells me things aren’t too good out there at the moment.

Smoke Pursuit · 28-10-2018, 12:33 PM

Yep Ford banner dealers from the 1/10/18 advertising new cars on carsales.

**GO FURTHER** · 28-10-2018, 03:41 PM

Quote:

Originally Posted by Smoke Pursuit

Yep Ford banner dealers from the 1/10/18 advertising new cars on carsales.

I think this strategy will back fire on them in the short term.
The backbone of any business and free enterprise is marketing and advertising.

What Ford should have done instead, is have a meeting with all their Dealer Principals and had a gentleman's agreement that on one advertises a price under a certain price point for a particular model.

Yes, I know the ACC could see it as collusion or price fixing, but there are ways around it.

That way all the dealers make more money.

Smoke Pursuit · 29-10-2018, 12:28 PM

Quote:

Originally Posted by GO FURTHER

I think this strategy will back fire on them in the short term.
The backbone of any business and free enterprise is marketing and advertising.

What Ford should have done instead, is have a meeting with all their Dealer Principals and had a gentleman's agreement that on one advertises a price under a certain price point for a particular model.

Yes, I know the ACC could see it as collusion or price fixing, but there are ways around it.

That way all the dealers make more money.

Toyota did it about 6 years ago. Holden did it a couple of years ago.

Didn't seem to affect them at the time.

A few Melbourne Ford dealers were advertising cars well under cost, which raised issues with NSW and QLD dealers asking Ford if they were buying the cars cheaper or if there was some sort of sneaky deal going on. This was affecting Ford too as dealers were going back asking for more incentives etc. It affects the brand and resale when you have good product you should not need to sell them below cost.

And yes your correct they can't be seen colluding on pricing.

suttoo · 31-10-2018, 05:52 PM

double post

suttoo · 31-10-2018, 05:58 PM

Quote:

Originally Posted by Smoke Pursuit

Toyota did it about 6 years ago. Holden did it a couple of years ago.

Didn't seem to affect them at the time.

A few Melbourne Ford dealers were advertising cars well under cost, which raised issues with NSW and QLD dealers asking Ford if they were buying the cars cheaper or if there was some sort of sneaky deal going on. This was affecting Ford too as dealers were going back asking for more incentives etc. It affects the brand and resale when you have good product you should not need to sell them below cost.

And yes your correct they can't be seen colluding on pricing.

You have hit the nail on the head here. The people it hurts are the smaller country dealers, the big corporations just like seeing sales numbers

dom_105 · 03-11-2018, 12:56 AM

Quote:

Originally Posted by Smoke Pursuit

A few Melbourne Ford dealers were advertising cars well under cost, which raised issues with NSW and QLD dealers asking Ford if they were buying the cars cheaper or if there was some sort of sneaky deal going on. This was affecting Ford too as dealers were going back asking for more incentives etc. It affects the brand and resale when you have good product you should not need to sell them below cost.

But they are selling them below cost for a reason. Banning advertising on Carsales doesn't fix whatever that problem is.

Smoke Pursuit · 05-11-2018, 03:14 PM

Quote:

Originally Posted by dom_105

But they are selling them below cost for a reason. Banning advertising on Carsales doesn't fix whatever that problem is.

Yes it does. Carsales pushes the market down. People go on there and search the cheapest price, print it out and walk into their dealer and demand that they better it. Now people will have to go back to negotiating.

Its worked for Toyota, not so much Holden because they don't have the best line up of vehicles.

hayseed · 28-10-2018, 05:47 PM

Quote:

Originally Posted by Smoke Pursuit

Yep Ford banner dealers from the 1/10/18 advertising new cars on carsales.

I'm probably 20yrs behind the Times

But I seem to remember back in the '90s Ford Australia Bought into a heap of Dealerships in Sydney, in order to "centralise" (for want of a better word) Pricing.
is this still the case??

**pwr4ce** · 29-10-2018, 10:37 AM

Quote:

Originally Posted by hayseed

I'm probably 20yrs behind the Times

But I seem to remember back in the '90s Ford Australia Bought into a heap of Dealerships in Sydney, in order to "centralise" (for want of a better word) Pricing.

is this still the case??

I think that was part of the RJV (retail joint venture) that were supposed to adhere to. I think it failed!

Smoke Pursuit · 29-10-2018, 12:22 PM

Quote:

Originally Posted by pwr4ce

I think that was part of the RJV (retail joint venture) that were supposed to adhere to. I think it failed!

Yes it failed.

Dr Smith · 30-10-2018, 06:57 AM

As long as a dealer tells the truth when you walk in and state "I need a white Wildtrack asap" and they jump on the pc and say, "sorry nothing available across all Ford dealers Australia-wide now but if you order from us now we can have one for you in 2 weeks as we have one for our own stock arriving"...and then you visit another Ford dealer and they say "sure no probs..there's one in suburb XX, we'll see if we can get it for you" ....

Franco Cozzo · 05-11-2018, 03:53 PM

Why do dealerships even exist anymore? Why can't I option up the car I want through manufacturers website, buy it with EFT/credit card and they pre deliver it at their holding yards and ship it to my house on the back of a truck?

I look forward to when manufacturers move to a model of having service centers with a few cars for test drives and online buying.

The person who bought my F100 I didn't even speak to them, I just took the photos, put the ad up and paid my business partner $500 to do all the wheeling and dealing then collected the cash.

I sold my 7 Series BMW in 2 texts.

The majority of my customers at work don't speak to me, they put an email order in and their orders arrive in the afternoon or next day and thats the end of it.

The last time I went to the shops to buy something was my GPS on the Thursday before Good Friday because I needed a GPS before driving to Adelaide, otherwise I would have bought it online and it came to my house.

Ford seems to be more interested in trying to force their potential customers hands rather than evolving with the times, if a rural dealership can't compete with the city ones then its time to evolve or die.

Instead of having a few hundred car sales staff nationwide you could have 10 who process online orders and connect customers with their cars - spend less money on overheads, more money on advertising and you could probably sell the product at a lower price rather than trying to make money with massive overheads.

The first new car I bought new I had done all the research myself and then went to the dealership and bought the one they had on the lot, what did I need to deal with their sales staff for I did all the work before I arrived at the dealership?

I don't want to talk to someone to buy a car, nor do I want to speak to your finance people or your rip-off merchant upselling lady, I want to pay for it and get my ****ing car and drive it.

**GO FURTHER** · 05-11-2018, 04:12 PM

Quote:

Originally Posted by Franco Cozzo

Why do dealerships even exist anymore? Why can't I option up the car I want through manufacturers website, buy it with EFT/credit card and they pre deliver it at their holding yards and ship it to my house on the back of a truck?

I look forward to when manufacturers move to a model of having service centers with a few cars for test drives and online buying.

I don't want to talk to someone to buy a car, nor do I want to speak to your finance people or your rip-off merchant upselling lady, I want to pay for it and get my ****ing car and drive it.

The person who bought my F100 I didn't even speak to them, I just took the photos, put the ad up and paid my business partner $500 to do all the wheeling and dealing then collected the cash.

I sold my 7 Series BMW in 2 texts.

The majority of my customers at work don't speak to me, they put an email order in and their orders arrive in the afternoon or next day and thats the end of it.

The last time I went to the shops to buy something was my GPS on the Thursday before Good Friday because I needed a GPS before driving to Adelaide, otherwise I would have bought it online and it came to my house.

Ford seems to be more interested in trying to force their potential customers hands rather than evolving with the times, if a rural dealership can't compete with the city ones then its time to evolve or die.

Instead of having a few hundred car sales staff nationwide you could have 10 who process online orders and connect customers with their cars.

I think there are 2 main reasons;

1. Brand new cars are a 'big-ticket' item and need to be sold properly, and for many people, a new car is still the second largest single purchase they will make next to their house.

And probably more importantly...

2. Most people are procrastinators, they are ditherers and go through life thinking "shall we, or shall we not?", "what if I lose my job?", "can we really afford it?", etc.

They need someone to lead them through the sales process, handle their objections, sell the sizzle and then crunch and close them.