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Old 19-10-2007, 10:49 AM   #1
simonr
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Default New Sales Promotion for Focus

In the Drive section of SMH today,

Ford are having a promotion enticing people to Test Drive a focus, before they go and purchase a Astra, Civic, Lancer Mazda3, Corolla

They will give you $250, if you buy one of these other cars, having first test drove the focus...

Such a awesome promotion, i have convinced a couple of people to get Focus/Fiestas when previously they were set on another car.. just by making them test drive the ford first... Now people have got a whole lot more incentive too..

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Old 19-10-2007, 11:06 AM   #2
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Hmm...surely there is some kind of condition to getting the $250.

Any Joe can walk in, pretend to be buying a car, and then say "nah, I like the 3". Easiest $250 ever!
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Old 19-10-2007, 11:18 AM   #3
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Quote:
Originally Posted by Polyal
Hmm...surely there is some kind of condition to getting the $250.

Any Joe can walk in, pretend to be buying a car, and then say "nah, I like the 3". Easiest $250 ever!
I think you need to laydown a deposit. My bet is, they will offer to take $250 of the purchase price. $250 in your pocket would be better.
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Old 19-10-2007, 12:20 PM   #4
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You have to prove that you purchased the new car...

and if you do decide to purchase the Focus, they will give you the 250 anyway..
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Old 19-10-2007, 12:57 PM   #5
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Need proof of a Retail Contract and a Registration form to prove delivery of another make. If you buy the Focus, you get the $250 anyway as a bonus.
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Old 19-10-2007, 01:48 PM   #6
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Good little campaign actually
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Old 19-10-2007, 04:35 PM   #7
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****es me off. I suggested it to Ford 4 years ago on the LR and they wouldn't touch it
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Old 19-10-2007, 05:44 PM   #8
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I think the idea of it is to just get people into Ford showrooms - many who buy small cars don't even consider Ford for some reason (holdens "brainwashing"). Just the fact that they are getting them into a Ford dealer could increase sales dramatically.
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